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    Boucheron: The Modern Alchemy of a Boundary-Pushing Jewellery House

    Speaking from the house’s historic Parisian salon, Boucheron creative director Claire Choisne talks about challenging the conventions and restrictions of jewellery

    TextAlexander Fury

    Lead ImageEau vive – white water: diamond-paved shoulder brooches in aluminum adorned with palladium Courtesy of Boucheron

    Claire Choisne, creative director of the jewellery house Boucheron, is ensconced in a zhuzhy Parisian salon above the house’s historic boutique, filled with tens of millions of pounds (maybe more) of gems – mainly diamonds, but a few others.

    Yet she’s showing me a pair of diamond-paved ‘shoulder brooches’ (they’re a thing) otherwise shaped from aluminium (because it’s eight times lighter than gold) and palladium, and attached to your clothes with magnets, a bit like clipping a shopping-list onto your fridge, but with a far bigger price-tag.

    Their shape – inspired by crashing waves off the Iceland